MARKETING STRATEGY ANALYSIS FOR M-BANKING PRODUCTS BYOND BSI KCP MALANG SOETTA (CASE STUDY OF DIGITAL SERVICE INNOVATION). mj-bahrain [Internet]. 2025 Jun. 27 [cited 2026 Oct. 5];1(2):1-9. Available from: https://ejournal.uniramalang.ac.id/mj-bahrain/article/view/6605